In business, reputation is everything. Billionaire businessman Warren Buffett once said, “It takes 20 years to build a reputation and five minutes to ruin it.”

That’s why we’re thrilled to introduce our latest feature enhancement: Enhanced Email Verification for Campaigns. This update is designed to bolster your email security, ensuring your campaigns are protected from email spoofing and your brand’s integrity remains intact.

Why Email Verification Matters

Unverified email addresses can lead to email spoofing, where malicious actors send emails that appear to be from your brand. 

The sender can change the FROM, REPLY-TO, and RETURN-PATH fields in the message header so the recipient thinks the email comes from a brand they trust. They can also create similar email domains and email templates hoping that the recipient will click on malicious links or share sensitive information.

When bad actors impersonate your brand, it can severely damage your reputation and erode the trust you’ve built with your audience.

The Benefits of Enhanced Email Verification

CRM Connect's new enhanced Email Verification feature requires you to verify your FROM email address before sending out any email campaign. This simple yet effective measure ensures that only valid email addresses are used, significantly reducing the risk of spoofing and unauthorized email sends.

In addition, it also carries these valuable benefits:

Enhanced Security: By verifying your email addresses, you ensure that only authorized addresses are used in your campaigns, protecting you from spoofing attacks.

Improved Deliverability: Verified emails are less likely to be marked as spam, improving overall deliverability rates and ensuring your messages reach your audience’s inboxes.

Boosted Reputation: Secure email campaigns improve your agency’s reputation as a reliable and professional partner.

Brand Integrity: Maintaining a verified sender email helps preserve your brand’s reputation and builds trust with your recipients.

Peace of Mind: Knowing that your email addresses are verified gives you confidence that your campaigns are secure and trustworthy.

How to Verify Your Email Address in CRM Connect

Verifying your email address in CRM Connect is a fairly easy process. 

• Go to your email marketing section and create a campaign.

• Enter the email address you wish to verify in the sender email field.

• Click on the “Verify Now” option.

• Check your email for an OTP (One-Time Password) and enter the 6-digit OTP.

• Once the OTP is entered, your email address is verified and can be used for future campaigns.

• Additionally, this can also be done through the settings page, by clicking on “Verify an email”

This simple verification process is a powerful step towards enhanced security and client trust, but keep in mind that email verification isn’t required in the following scenarios:

• Custom domains are provided under LC email.

• Location admin email present in settings.

More Secure Email Marketing with CRM Connect

CRM Connect's new Email Verification feature is a testament to our dedication to security and user satisfaction. 

Log in to your CRM Connect account today and verify your email addresses to ensure your campaigns are safe, secure, and successful. Then you can focus on creating amazing content, building stronger client relationships, and watching your agency grow.